How Much Does a Website Cost in Australia?

How Much Does a Website Cost in Australia? A Complete Guide for 2025

If you’re considering building a website for your business, one of the most important questions you might have is: How much does a website cost in Australia? This is a critical factor when budgeting for your digital presence, and the answer can vary depending on a number of elements such as website type, design, features, and ongoing services. In this guide, we’ll break down the key factors that influence website costs in Australia so you can plan your project effectively.

1. Website Type: What Do You Need?

The type of website you need plays a major role in determining the cost. Different businesses require different functionalities, which affects pricing. Here’s an overview of common website types:

• Basic Business Website: Ideal for small businesses needing an online presence with a homepage, about page, and contact form. Costs range from $1,000 to $3,000.
• E-commerce Website: Selling products online involves added features such as payment gateways, product pages, and order management. Pricing usually ranges from $3,000 to $10,000.
• Custom Website: Larger businesses or those with specific needs may opt for a tailored website, which can range from $5,000 to $20,000+, depending on complexity.

When asking how much does a website cost in Australia, it’s crucial to start by understanding what type of website suits your business best.

2. Design: Template or Custom?

Website design is another key factor in the overall cost. You can choose between template-based designs or custom designs, each with its own cost implications.

• Template-Based Design: A more affordable option, with pre-made templates that can be customized to fit your brand. Typically costs $1,000 to $2,500.
• Custom Design: A bespoke design tailored specifically to your brand and business needs. These start at $3,000+ and increase depending on complexity.

For many businesses, investing in a custom website design can set them apart from competitors.

3. Functionality and Features

The features you require for your website directly impact the price. Basic informational websites will cost less than sites with advanced features like e-commerce or booking systems.

• Basic Features: Includes essential elements like contact forms, social media integration, and photo galleries — add $500 to $1,500.
• Advanced Features: Includes e-commerce, bookings, or memberships — typically adds $2,000 to $5,000+.

Clearly defining the functionality you need helps refine your estimate.

4. Content Creation: Copy, Images, and Videos

Great content is vital for any website and also influences cost. If you don’t already have content such as text, images, and videos, you’ll need to hire professionals:

• Copywriting: Professional content writing costs $50 to $200 per page.
• Stock or Custom Photography: Stock photos cost $20 to $100/image, while custom shoots start at $500.
• Video Production: High-quality video production ranges from $1,000 to $5,000.

If needed, Realweb can assist with copywriting and image sourcing.

5. Ongoing Maintenance and Hosting Costs

Beyond the initial build, every website requires ongoing support, including hosting, security, and maintenance:

• Domain Name: $10 to $50/year depending on your domain extension.
• Website Hosting: Starts at $5/month for shared hosting, up to $200/month for managed or dedicated solutions.
• Maintenance: Ongoing updates and support typically range from $100 to $500/month depending on site complexity.

Realweb’s professional website services include maintenance plans to ensure your site stays secure and up to date.

6. SEO and Digital Marketing

To maximize visibility and drive traffic, you’ll want to invest in SEO and marketing:

• SEO Services: Optimization typically costs $500 to $2,000/month, depending on your goals and competition.
• Google Business Profile setup and social media marketing are also smart long-term strategies.

SEO is critical for long-term success and should be factored into your budget.

📊 Cost Summary for Website Development in Australia

Conclusion

The cost of a website in Australia varies significantly depending on your needs, complexity, and long-term goals. By considering these factors, you can budget effectively and ensure your website supports your business growth.

At Realweb, we offer affordable custom website design services tailored to your goals. Our mission is to build beautiful, functional websites without breaking your budget.

👉 Contact us today for a personalized quote — and let’s build a website that grows your business.